Userback offers four plans: Free, Team, Business, and Business Plus, plus an optional Feature Portal add-on. This guide explains what each plan includes, who it's best suited for, and how to decide which one is right for your team.
Quick answer: Most product teams with an established app and a team of 2 or more people start on Business. If you need Mobile SDK, advanced privacy controls, REST API access, or SSO, you need Business Plus.
Always unlimited: On every Userback plan, including Free, the number of feedback submissions you can collect and the number of end users who can submit feedback is always unlimited. Plans differ in team seats, features, and project limits, not in feedback volume.
Which plan do I need?
Answer these questions to find your best fit:
If you need... | Choose |
Just the basics to try it out, no cost | Free |
Unlimited feedback retention and integrations with Jira or ClickUp | Team |
Session replay, AI Assist, surveys, automations, and developer tools | Business |
Mobile SDK, unlimited projects, REST API, Webhooks, SSO, and advanced privacy | Business Plus |
Free plan
The Free plan gives you access to Userback's core features at no cost. It's designed for early-stage teams or individuals who want to try Userback before committing to a paid plan.
Best for: Solo founders, small teams exploring Userback for the first time, or teams with light feedback needs.
What's included:
Unlimited feedback collection
2 feedback projects
Up to 2 seats
7-day feedback availability (feedback older than 7 days is not accessible)
Core features: feedback widget, browser extension, visual feedback tools, feedback management
Important: The Free plan limits feedback history to 7 days. If you need to access older feedback, you'll need to upgrade to a paid plan.
Cost example: Free forever. No credit card required.
Team plan $29 / month (billed annually)
The Team plan removes the Free plan's core limitations and adds project management integrations. It's the starting point for teams that need Userback as a permanent part of their workflow.
Best for: Small product or development teams that need unlimited feedback history and want to connect Userback to tools like Jira or ClickUp.
Everything in Free, plus:
Unlimited feedback availability no 7-day limit
Customizable feedback widgets
Project management integrations including 2-way sync with Jira and ClickUp
Zapier integration for no-code automation
Feedback management tools: inbox, smart filters, notifications, and custom workflows
Note: The Team plan does not include session replay, AI Features, surveys, automations, developer tools (console logs, network requests), or behavioral targeting. These are available on Business and above.
Cost example: Team costs $29/month billed annually, or $39/month billed monthly. Billed annually you save $120 per year.
Business plan $79 / month (billed annually)
The Business plan is Userback's most popular plan. It includes the full feature set for product teams: session replay, AI-powered feedback analysis, user surveys, automation, and developer tools.
Best for: Established product teams with thousands of active users who need to centralize feedback, understand what users are experiencing, and act on insights faster.
Everything in Team, plus:
25 feedback projects
Session replay with every feedback submission for full context
AI features analyze, classify, and surface your feedback automatically, generating sentiment analysis, feedback titles, and Insight themes across your projects. AI Assist also flags similar feedback, helps refine your written responses, and summarizes feedback submitted via Slack.
User surveys NPS, CSAT, CES, and custom surveys with behavioral targeting
Feedback automation auto-assign, auto due dates, and auto-replies
Reply templates create consistent, fast responses to user feedback
Developer tools like console logs, network requests, and custom data are captured with every submission
JavaScript SDK advanced widget customization and control
Custom branding add your logo and colors to emails and the feedback viewer
Cost example: Business costs $79/month billed annually, or $99/month billed monthly. Billed annually you save $240 per year.
Business Plus plan $159 / month (billed annually)
Business Plus adds enterprise-grade features for teams that need mobile feedback collection, advanced security controls, deeper API access, or compliance requirements.
Best for: Product teams with a native mobile app, teams requiring REST API or Webhook access for custom integrations, and organizations with SSO or advanced privacy requirements.
Everything in Business, plus:
Unlimited projects
Mobile SDK collects feedback from native iOS and Android apps
Advanced privacy controls mask sensitive information in feedback, screenshots, and session recordings
Email Forwarding captures emails from your support or personal inbox and brings them into Userback as structured feedback items.
REST API access automates tasks and builds custom integrations
Webhooks send feedback and metadata to any endpoint in real time
Access to Customer support integrations like Intercom and Zendesk
Single Sign-On (SSO) SAML authentication
Remove Userback branding from widgets and surveys
Premium support priority access to the Userback support team
Cost example: Business Plus costs $159/month billed annually, or $199/month billed monthly. Billed annually you save $480 per year.
Feature Portal add-on $31 / month (billed annually)
The Feature Portal is an optional add-on available on any paid Userback plan. It gives your users a dedicated space to submit feature requests, vote on existing ideas, and follow your public roadmap.
Best for: Teams with a large, active user base who want to involve users in the product roadmap letting them vote on what gets built next and see progress on shipped features.
What's included:
Feature request submissions from users
Users can vote and comment on ideas submitted by others
Public roadmap show users what's planned, in progress, and shipped
Portal announcements communicate updates directly to voters
Note: The Feature Portal is not included in any plan by default. It is available as a paid add-on on Team, Business, and Business Plus plans at $31/month billed annually ($39/month billed monthly).
Signs you've outgrown your current plan
These are the situations that typically signal it's time to upgrade:
Free → Team
Your team has grown beyond 2 people and someone can't access Userback
You keep losing feedback because it disappears after 7 days
You need to push feedback into Jira or ClickUp without copying it manually
You want to customize the widget to match your product's branding
Team → Business
A user reports a bug but you can't reproduce it, so you need session replay and console logs
Feedback is piling up and nobody knows what to triage first, so you need AI Assist and automations
You want to run NPS, CSAT, or feature surveys inside your product
You're managing feedback across more than 2 projects
You need to target surveys or widgets at specific user segments
Business → Business Plus
You've shipped or are building a native iOS or Android app and need the Mobile SDK
You've hit 25 projects and need unlimited
Your team needs to connect Userback to internal systems via REST API or Webhooks
You use Intercom or Zendesk and want a direct integration
Your organization requires SSO for security or compliance
You need to mask sensitive data in screenshots or session recordings
Any plan → Feature Portal add-on
Users are emailing or messaging you with feature requests and you have no structured way to manage them
You want users to vote on what gets built next rather than making roadmap decisions without them
You're ready to publish a public roadmap and communicate progress to your user base
Pricing at a glance
Plan | Price (annual) | Price (monthly) | Projects | Seats |
Free | Free | Free | 2 | 2 |
Team | $29/mo | $39/mo | 2 | 5 |
Business | $79/mo | $99/mo | 25 | Unlimited |
Business Plus | $159/mo | $199/mo | Unlimited | Unlimited |
Feature Portal add-on | +$31/mo | +$39/mo | Any paid plan |
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Trying Userback before you commit
Userback offers a 14-day free trial on the Business Plus Plan so you can evaluate the full feature set before committing. No credit card required. The Free plan is also available indefinitely with no trial period and does not expire.
Have a large team?
If you have a large team or need custom pricing, volume discounts, or tailored enterprise features, get in touch here.
How Userback pricing compares
Userback pricing is straightforward, a flat monthly cost with no charges based on feedback volume, session count, or monthly active users. This means the cost stays predictable as your user base grows: collecting feedback from 10,000 users costs the same as collecting from 1,000.
All Userback plans include unlimited feedback collection and unlimited end-user reporters. There are no caps on how much feedback you can receive.
See the full feature comparison: userback.io/pricing
Frequently Asked Questions
Q: Can I try Userback before committing to a paid plan?
A: Yes. All paid plans include a 14-day free trial at Business Plus level, so you can experience the full Userback feature set before being charged. No credit card is required to get started. The Free plan is also available indefinitely with no expiry.
Q: Is the Feature Portal included in my plan?
A: No. The Feature Portal is an optional add-on available on any paid plan, Team, Business, or Business Plus. It lets users submit feature requests, vote on ideas, and follow a public roadmap. It is priced at $31 per month billed annually ($39 per month billed monthly) and is not included in any plan by default.
Q: Can I change my plan at any time?
A: Yes. You can upgrade or downgrade at any time from your account settings under Billing. When you upgrade, you get immediate access to the new plan's features. When you downgrade, the change takes effect at the end of your current billing period.
Q: What happens to my feedback if I downgrade to the Free plan?
A: The Free plan only retains feedback for 7 days. If you downgrade from a paid plan, feedback older than 7 days will no longer be accessible. Your data is not deleted immediately, but it will not be visible until you upgrade again.
Q: Do I need Business Plus for access to the Mobile SDK?
A: Yes. The Mobile SDK is only available on Business Plus. If your primary reason for considering Business Plus is the Mobile SDK, keep in mind that Business Plus also includes unlimited projects, REST API access, Webhooks, SSO, and advanced privacy controls, so you may find additional value beyond mobile.
Q: Does Userback include AI features?
A: Yes, the Business plan and up have AI Features. AI Assist automatically classifies feedback type, generates titles, analyses sentiment, and flags submissions that need a response. Auto Categorization uses AI to assign categories to incoming feedback automatically. Insights, also available from Business, analyses your feedback and surfaces recurring themes across your user base.
Q: Does Userback have an enterprise plan?
A: Userback does not publish a fixed enterprise plan. Custom pricing is available for large teams, please reach out to us here.