The Userback Ideas Portal is your central hub for collecting, managing, and sharing customer ideas and product updates. It gives your customers a voice, making it easy for them to contribute feedback and stay connected to your product journey.
But it’s more than just a feedback board, it helps your team break free from the curse of the feedback silo. Too often, insights are scattered, workflows disconnected, and customers left in the dark, which stalls product growth. With the Userback Ideas Portal, you can bring everything together in one place, show customers they’re heard, and keep your team and community aligned on the journey forward.
Take our Ideas Portal Tour to see it in action or check out the Userback Ideas Portal.
1. Create a Streamlined Feedback Hub within your App
Sharing feedback isn’t your customers’ job, so the easier you make it, the more likely they are to contribute valuable insights. If you already use the Userback widget on your site, embedding the Ideas Portal right where customers are used to giving feedback is the simplest way to encourage participation.
Embed the portal directly in your Feedback Widget Use Userback's Widget to fully embed the portal, roadmap, and announcements. This creates a unified feedback experience within your app, where customers can submit ideas, view the roadmap, or see announcements without leaving your site.
This helps funnel all feedback into a single hub, making sure nothing gets missed.
Why It Matters: Embedding reduces friction, turning your widget into a self-service tool, cutting support overhead and engaging customers instantly.
2. Engage with Your Community
Your portal isn’t just a dropbox, it’s where your community comes alive. Userback lets customers vote, chat, and collaborate on ideas, helping you spot what’s hot while building loyalty. Feedback’s a team effort, so let’s keep it flowing.
Encourage Active Participation: Prompt users to submit ideas via the portal's submission form, and encourage voting to let them signal demand. Thank submitters with personalized comments e.g., "Thanks for this suggestion. We're reviewing it!" to show appreciation and build rapport.
Triage and Manage Visibility: Use manual moderation to review ideas before publishing, ensuring only high-quality or relevant ideas appear publicly.
Keep Your Portal Clean and Useful: A well-managed Portal makes the best impression. Be sure to, merge duplicate ideas to avoid clutter, close out old or irrelevant requests and use categories so customers can browse what interests them, the easier it is to navigate, the more value your Portal will provide.
🔥Hot tip: Use the suggested duplicate feature to automatically surface similar feedback
Direct Ideas to the Right Team Member: Assign a dedicated portal manager or community lead to oversee triage and automatically assign incoming ideas to them via the Userback automations. This person can comment on ideas, merge duplicates, and ensure timely responses, keeping momentum alive.
Foster Dialogue: Respond to comments promptly to spark discussions. For example, ask for more details "Can you elaborate on how this would help your workflow?" or direct customers to similar ideas, reducing duplicates and enhancing collaboration.
This turns quiet customers into your biggest advocates, giving you richer insights and reducing churn.
Why It Matters: Engagement makes customers part of the crew, unlocking better ideas and showing them you’re listening, which keeps them sticking around.
3. Share Your Roadmap
Your roadmap is your chance to build in public, automatically showcasing product progress as feedback moves through the Userback platform and helping customers see how their input shapes development.
Share the Roadmap: Share your roadmap via direct links on your website or in emails, ensuring customers can track statuses like "Under Review," "Planned," or "Released."
Customize Workflows for Clarity: Define custom statuses and workflows in your Userback project settings, then map them to simpler public statuses in the portal. For instance, internal "In Development" could show as "Coming Soon" to users. Regularly update statuses to keep the roadmap dynamic and accurate.
Prioritize Based on Data: Let votes and comments to inform prioritization, focus on high-vote ideas that align with your business goals. Review your roadmap frequently to incorporate new feedback or market shifts.
When customers can see how their feedback drives progress, they feel valued, and you spend less time fielding timeline questions. Check out the Userback Roadmap to see it in practice.
Why It Matters: A visible roadmap builds trust, sets expectations, and aligns teams and customers toward common goals.
4. Announce What’s New
Don’t let new features slip by unnoticed. Use Announcements to spotlight key releases, product updates, or company news Announcements in your Ideas Portal keep customers engaged, build excitement around new features, and maintain momentum between roadmap updates.
Create Impactful Updates: From the Announcements tab, craft posts with titles, messages, images, videos, tags, and CTA buttons e.g., "Learn More". Schedule them for timely release or publish immediately.
Share and Promote: Use direct links to announcements for targeted sharing via email or social media. Embed the Announcements tab in your widget for in-app visibility, ensuring customers see them without navigating away.
Best Use Cases: Announce new features, beta tests, or portal changes. For example, "Excited to share our latest AI update. Check the roadmap for details!" Pair with visuals like screenshots to increase engagement.
This is a simple way to drive adoption of new features and keep customers excited about what’s coming. Check out the Userback Announcements to see it in practice.
Why It Matters: Announcements keep your community engaged, reinforcing transparency and excitement between roadmap updates.
5. Close the Loop with Voters
One of the most powerful parts of Userback is automatic voter notifications. When you mark an idea as shipped, everyone who voted is notified, without you lifting a finger.
Automatic Voter Notifications: When an idea reaches "Resolved" status, Userback prompts you to send email notifications to all voters. This is a great way to show customers their feedback matters, re-engage customers who care about your product and spark new conversations about what should come next.
Close the loop, makes customers feel heard, and encourages them to contribute again in the future.
Why It Matters: Nothing builds trust faster than delivering on what people asked for. Turn voters into loyal advocates and boost retention.
With the right setup, your Ideas Portal becomes more than a request board, it’s a place where your customers feel heard, your team stays focused, and your product grows in the right direction.
When customers feel heard, they stick with you, start using the Userback Portal and build better together.
👉 New to the Userback Portal? Learn how to set it up here.